Like the corner store, a newsagency is often the heart of a community and at Brownsville, Brian and Jane Woods are determined to uphold the tradition.
At a time when small businesses are struggling, Brownsville Newsagency is constantly seeking new ways to stay ahead of the game and connect with their loyal customers.
Their efforts have paid off, taking out the NSW/ACT Newsagent of the Year Award in two categories - retail and distribution.
The couple will now go on to compete in the Australian Newsagents' Federation National Awards for Excellence later this month in Sydney.
From a massive increase in the early morning delivery of newspapers to expanding stock levels to include gifts and office supplies, the Woods are determined to make the business, which they bought almost four years ago, a success.
They have expanded the distribution of newspapers and magazines from three full-time outlets to 22 outlets and now every home in the Dapto 2530 postcode that subscribes to a newspaper or magazine has it delivered by the agency.
"We deliver to 7500 homes and businesses a week," Mr Woods said. "We have also expanded our retail to include toners and inkjets. We are constantly thinking of new ways to do business. People think newsagencies are more expensive, but we're not, we're competitive in price and we're trying to improve everyday."
As a result the store has managed to achieve double digit growth in cards, magazines and stationery with an increase in sales of between 15 and 23 per cent in two years.
While Mr Woods, a former transport operations manager, is in charge of the distribution arm of the business, his wife Jane, a former teacher's aide, takes care of the marketing and in-store promotions.