Operation Safe Arrival began at midnight on Thursday and is in place until 11.59pm on January 2.

Double demerits apply to speeding, seatbelt and helmet offences.

NSW Police will be targeting drink and drug driving, speeding, fatigue, seatbelt use, mobile phone use and other types of dangerous driving to reduce the death and injury toll during the busy time on the roads.

Police and Emergency Services minister Michael Gallacher said accidents can happen in a moment.

“It’s simply not worth taking the risk or being foolish on the roads. It’s not just your life you are putting in danger, but the lives of motorists and passengers around you.’’

The NSW road toll for 2013 currently stands at 332.

During last’s year operation, 11,903 people were booked for speeding, 1194 people were caught not wearing seatbelts and 992 motorists were charged with drink driving.

A total of 17,663 infringements for other traffic offences were issued during last year’s Christmas and New Year period.