A community-based drive similar to the Western Sydney Wanderers is at the heart of the South Coast Wolves' plans for 2014, to increase support for the former NSL title winners.
After a forgettable 2013 season, the Wolves have begun to increase their profile inspired by the A-League's fairytale.
Members have joined community events including Football South Coast's Summer Football program and the Beach Soccer competition, Memory Walk and Jog for Alzheimers and Run for Wollongong.
South Coast Wolves president Bobby Mazevski said the club's community involvement includes plans in the works for programs with the University of Wollongong and William Campbell Foundation throughout next season.
It is hoped the campaign will eventually provide the basis for a push towards the region's end goal of a Wollongong-based A-League venture.
"It is a big community out here and we feel with some co-operation from Football South Coast, we can really tap into this and get this club moving and possibly at some point down the track push for an A-League spot," Mazevski said.
"I know that it is a long way away but why not have the Wolves back there.
"If we are ever going to have an A-League club I would love to see the Wolves be part of that."
While Mazevski acknowledged there would be some substantial financial hurdles to overcome before any moves could be made, he was adamant a community focus was the right path for the club.
"This is one of our big mottos for next year, we are really trying to engage the community," Mazevski said.
"We are sort of working off the same model as the Western Sydney Wanderers in some respects.
"A lot of work has been done outside with community events."
The community movement is intended to harness the region's massive football fan base.
"For us it is not just about being recognisable, but really getting people out there to support us," Mazevski said.
"We have got a lot of really mad soccer fanatics out there and we want to tap into that.
"We are already talking to a few people who want to start a little 'wolf den' style supporters group to create a little bit of atmosphere at home games."
The venue of those home games is still unknown with plans to play out of WIN Stadium still in the pipeline.
However, one key change to fixtures in 2014 has been established - with a planned move away from the Saturday night playing timeslot in favour of Sunday afternoon.
"We recognise that Saturday night is probably not the ideal time for many people. We want to get as many people out to games as possible," Mazevski said.
"We feel people should be coming to watch these sort of games so I guess part of that strategy is engaging the community and letting them know who we are, what we do and really inspire some people to really want to play for the club as well.
"But not just to play, to support."