In a major coup for the Illawarra, a Thirroul startup is one of 10 from Australia chosen to be among the first residents of a new national startup incubator in Sydney.
When Telstra decided to launch Muru-D more than 250 startups sought the chance to secure one of the first 10 places.
It culminated last week with Wollongong's Lime Rocket named among an elite group of startups to be given the first chance to benefit from what is seen in the industry as an exciting new accelerator program.
The Lime Rocket team, made up mostly of University of Wollongong graduates, moves into Paddington's Muru-D incubator on Monday.
Muru-D, powered by Telstra, helps fund emerging startups for reaching the next stage of development.
The Wollongong-based team of Mike Gardiner, Gretchen Armitage, Mitchell Moore, Nathan Waters, Dilesh Mistry and Jeremy Wilshire will spend six months being assisted in the growth of a game that has often been played at Five Islands Brewing Company.
It is played using technology Lime Rocket developed to connect smartphones to digital screens.
Initially based at Wollongong's StartPad, the growing team then rolled the social entertainment system out to pubs across Australia.
Founder Mike Gardiner said Lime Rocket had just attracted interest from a Queensland tourism resort and was trialling an upgraded device it developed based on its technology.
During the next six months in the accelerator program the Lime Rocket team will receive business support and coaching to bring ideas to life.
"We have play-tested with over 1000 users, including at EB Games, and the people love our Epic Trivia Game that has been sparking fun rivalry between friends and families," Mr Gardiner said.