Twenty ambitious tourism projects worth more than $378 million have been proposed in a new Destination Wollongong plan, which would create more than 2000 jobs and attract nearly three million extra visitors.
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The projects include bungee jumping at Bulli Tops, a massive Darling Harbour-style wharf in Warrawong, a new marina and ferry at Belmore Basin and a "Sky Bridge" over Mount Ousley Road.
The tourism body launched its "destination development plan" on Tuesday, outlining a lofty strategy that divides the region into eight tourism focus areas.
In the national park, an eco lodge in Stanwell Park or Otford, the redevelopment of two golf courses into an international golfing resort at Maddens Plain and an indigenous village to attract tourists have been proposed.
Further south, the document suggests a museum of flight at Bald Hill, the continued development of the Grand Pacific Way and Illawarra Escarpment Walk and a "Sky Bridge" to help cyclists and pedestrians cross Mount Ousley.
A bungee-jumping attraction could allow thrillseekers to leap off Sublime Point, while a zip line could connect the Southern Gateway Centre with Panorama House, which would complement Destination Wollongong's already released plans to establish an adventure playground at Mount Keira.
Along the beaches, a surf camp could be established and surf lifesaving clubs could be commercialised into entertainment and gaming facilities.
At Wollongong Harbour, the document revives long-held plans for a ferry terminal to link Belmore Basin with Kiama, Shellharbour, Port Kembla, Headlands Hotel and Shell Cove Marina, and in the city the dilapidated Piccadilly Centre could become a transport hub.
The Port Kembla area also plays a starring role in the plan, with an arts precinct, whale watching tours and a major festival site proposed.
While acknowledging "extensive planning" was needed to get some of the projects off the ground, Destination Wollongong's general manager Mark Sleigh said he hoped his organisation's "vision document" would help attract tourism investment in the region.
He said the majority of projects would be privately funded, but said all levels of government needed to help bring the projects to fruition.
Mr Sleigh also said Wollongong's natural environment and abundant vacant hotel rooms meant the region was ideally placed to take advantage of the tourist market of neighbouring Sydney.
"If you look at major tourism regions around the world, they are generally located around three assets - an escarpment, a foreshore or a lake," he said.
"There's very few, if any, regions in the world that could claim to have all three within a 15-kilometre drive - so we have an outstanding opportunity but each of our natural assets is under-utilised."
"With a resident population of five million people only 60 kilometres away looking for something to do every weekend, all we need to do is build those attractions and the people will come."
Mr Sleigh said the tourism body would use the plan to "start a conversation with the community", which would begin at a Property Council event on Friday.
The event had attracted several "large-scale investors" from Canada and Singapore, he said, who were coming to discuss the plans for Mount Keira adventure playground.