The NSW Government has allocated $340,000 to the region for the “Unspoilt” marketing campaign designed to increase overnight visitation during quieter periods.

The funding is managed by Destination NSW and provides investment into the regional visitor economy on a matched dollar-for-dollar basis with local tourism organisations.

Contributions to the campaign have also been given by Tourism Shellharbour, Kiama Municipal Council, Shoalhaven City Council, Eurobodalla Shire Council and Sapphire Coast Tourism.