Shell Cove singer/songwriter Emalia is finally at a time and place where she feels confident she can do her own thing.
And through the release of her debut single, Do Your Own Thing, the 19-year-old is looking to remind listeners that being unique and different is nothing to be ashamed of, but rather something to be celebrated.
The track will be officially released on Friday and is available via iTunes and Google Play.
The catchy song has already generated plenty of positive buzz on social media, with more than 125,000 views on Facebook in the space of a week.
‘’I was pretty nervous about it to be honest but the response has been amazing,’’ Emalia said.
‘’Everyone is really loving it and heaps of people have said they're really inspired by the message that resonates with them. That means a lot to me...the message is what matters most to me about the song. It’s pretty awesome.’’
That message of not being afraid to be yourself no matter what, was borne out of Emalia’s own difficulties at school.
‘’I suffered a lot of tall poppy syndrome which I find is really prevalent in Australian society,’’ she said.
‘’There are so many people I know who get bullied and judged. I’m a big ambassador for anti-bullying. I hate it.
‘’That’s why this song is so close to my heart. It has taken a while to get to this stage but this song is about me saying it’s okay to be who you are and do what you love without fear of being judged.’’
Emalia has performed since the age of six at events such as Southern Stars, Schools Spectacular, ISER Touring Ensemble and at the Australian Youth Olympics opening ceremony in 2013.
But it was a chance meeting at the ARIA Awards two years ago which led to a music deal. Her true break came though after meeting the ‘’incredible’’ writer/producer Adam Reily, who has written songs for the likes of Guy Sebastian and Jess Mauboy.
‘’Reily worked on this debut record with me, and I have been busy in the studio working on other tracks with him over the past year, which has taught me so much about songwriting and the industry,’’ Emalia said.
She went to Los Angeles earlier this year to among other things film the clip to Do Your Own Thing. The ‘’short but intensive’’ trip opened Emalia’s eyes to a world of possibilities.
‘’It was a really important point in my life to see that people support your work. It was a great experience and I rediscovered myself as an artist and human being,’’ Emalia said.