New Illawarra fashion label Hyams Beach Swim is doing its first ever pop-up store in Shellharbour Village this Sunday.
The swimwear business started in October, 2018 by Illawarra Sports High School friends Natalie Croker and Amanda Bergin is named after their favourite beach and their swimwear line has been popular with online sales and markets during its first summer.
But Ms Croker said they have been listening to their customers and were responding this weekend.
“We have had so many local women ask us to have a physical store space where they can come try on the swimwear,” she said.
“And as we keep on getting rained out at the local markets we thought it would be brilliant to host a one day pop-up sale.
Hyams Beach Swim will be at the Soul Brow & Makeup Studio in shop 1/28 Addison Street, Shellharbour from 10am to 4pm on Sunday.
To help celebrate their first pop-up store the two 24 year olds have nibblies from Picnic by the Sea.