The Illawarra is going to get an event like nothing it's ever experienced - with neon and laser light shows, fire eaters and truck-loads of foam.
The Festival of Foam and Light is slated for Bulli Showgrounds for the the Labour Day public holiday on Monday October 7.
Having grown up in India where light festivals happen often, event organiser Jagat A Deniau has been dreaming or replicating one in Australia.
The foam contingent came after asking her own children what they might want from a family-friendly festival.
"I was brainstorming what else would be fun," she said. "In some publication overseas I saw people in families were mucking around in foam, there were lots of rides ... so I asked my daughter what she would like."
Ms Deniau - who has previously managed events for global brands like Smirnoff and Hyundai - envisages the showgrounds to be filled with foam pits for adults and kids, an inflatable obstacle course, carnival rides, food trucks, DJs and live music. Once the sun goes down the light shows will begin.
"It's kind of like having two festivals in one," she said. "The foam part will go on for the whole day and at night that whole area will be lit up, then the light shows start once getting dark."
Ticket-holders will be able to access all activities at the festival, and also to receive a free t-shirt to change into after foam play.
Ms Deniau said she is putting her "heart and soul" into this event and hopes to make it an annual festival.
A development application is currently before Wollongong City Council and on exhibition until May 29.