Illawarra business Hyams Beach Swim has unveiled its second sustainable summer swimwear collection made of recycled ocean waste.
Wild, made with recycled fishing nets and plastic bottles, was officially launched in November by Natalie Croker and Amanda Bergin who attracted global attention with the release of their first swimwear line in 2018
Sales of sustainable bikinis and one-piece swimming costumes came from as far away as Hawaii and the Bahamas.
After initial customers were so impressed with how the first Hyams Beach Swim collection was 75 per cent made from eco-friendly fabrics Ms Bergin and Ms Croker decided to make the second range even more sustainable.
"The collection features an exclusive limited edition tiger print and classic black in supportive and comfortable designs," Ms Croker said.
"It is made from sustainable luxe swim fabric which is recycled ocean waste including fishing nets and plastic bottles".
Ms Bergin said it was exciting that the new range was 100 per cent eco-friendly".
"All fabrics used in this collection are an Italian fabric imported from Italy and made from recycled ocean waste which means it is all sustainable".
The swimwear is made from sustainable luxe swim fabric which is recycled ocean waste including fishing nets and plastic bottlesNatalie Croker
The second collection features more one-pieces as well as more supportive bikini tops for women with a DD-plus cup size.
"Our leopard print one print sold out in eight weeks when we launched," Ms Croker said.
"It is the same design but with new fabric this time. It is the highest quality you can get on the market for an eco-friendly fabric".
Ms Croker said Hyams Beach Swim has been identifying local stockists for the new collection which is also available online.
The campaign shoot was done at Jervis Bay which was the inspiration for the fashion label.
After the two founders met at Illawarra Sports High School in Year 7 they formed a friendship that saw them spend many weekends and holidays at Hyams Beach.
They recall the time as one of fun and adventure.
After leaving school Ms Croker went to FBI Fashion College in Sydney where she completed a business diploma. She then went to University of Wollongong where she graduated with a major in marketing and advertising.
Ms Bergin went on to work in administration for a mining company at Unanderra.
The two women remained close friends and often reflected on those golden days by the beach in Jervis Bay. It was the difficulty of finding a bikini top in the right size that led to them to start their own swimwear label.
Hyams Beach Swim's first collection was called Golden Days in memory of the many wonderful times the two spent together on the South Coast.
The swimwear was inspired by the endless white sand and crystal clear water and the feeling that comes from walking barefoot on sandy bush tracks, jumping off rocks and enjoying a steady diet of chip rolls.
On the Hyams Beach Swim website Ms Croker and Mr Bergin describe the Jervis Bay area as "a slice of paradise that provides endless inspiration".
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