Uber is playing catch-up, launching on the South Coast a week after its rival Ola.
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While Uber has been in the Illawarra since March 2017, Ola stole a march on its ride-share competitor by launching in that region and the South Coast at the same time in late February.
Uber Australia's general manager Dom Taylor admitted they had sped up their plans to come to the South Coast - though not because of Ola.
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"We've brought forward our plans to expand Uber across the entire state to help fire and drought-affected regions get back on their feet," Mr Taylor said.
The rideshare service is now calling for drivers to join Uber, with a view to taking the first passengers during Easter.
Glen Humphries
I'm an award-winning senior journalist with the Illawarra Mercury and have well over two decades' worth of experience in newspapers. I cover the three local councils in the Illawarra for the Mercury, state and federal politics, as well as writing for the TV guide. If I'm not writing, I'm reading.
I'm an award-winning senior journalist with the Illawarra Mercury and have well over two decades' worth of experience in newspapers. I cover the three local councils in the Illawarra for the Mercury, state and federal politics, as well as writing for the TV guide. If I'm not writing, I'm reading.
