Illawarra and Shoalhaven tourism industry identities are sharing their stories in a new Destination NSW video series designed to take prospective holidaymakers behind the scenes and encourage them to visit and spend locally.
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Illawarra Treetop Adventures, Jamberoo Action Park, Jim Wild's Oysters, Bangalay Luxury Villas and Paperbark Camp are part of the 'Love NSW' initiative.
Jamberoo Action Park general manager Matt George said the timing was perfect.
"We are still planning to open on the 26th of September for the start of the school holidays," Mr George said.
"Obviously that is all contingent on government advice and restrictions around theme parks but we have put to them a COVID safe plan."
Mr George said the attraction is keen for the community to be able to join in its 40th anniversary celebrations.
"Forty years is a big milestone for any business and it is great to reflect on where we have come from and where we are heading".
Mr George said Destination NSW has been very supportive to the industry after a devastating summer of fires keeping people away followed by COVID-19.
He said people are keen to start visiting the regions and having a holiday or a weekend away again when it is safe to do so.
NSW Health presently recommends non-essential domestic travel should be avoided but Mr George said the latest promotion will help to keep local tourism operators front-of-mind.
Member for Kiama Gareth Ward said the local operators involved showcased the rich diversity of experiences in the region.
NSW Minister for Tourism Stuart Ayres said the videos were part of the "Love NSW' tourism recovery campaign.
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Greg Ellis
Almost four decades in electronic, print and digital media. A writer, presenter, emcee, photographer and videographer with degrees in business management, marketing and human resources and tertiary qualifications in photography.
Almost four decades in electronic, print and digital media. A writer, presenter, emcee, photographer and videographer with degrees in business management, marketing and human resources and tertiary qualifications in photography.
