Backing secures FFA Cup future

FOOTBALL

Monday's announcement guaranteeing the immediate financial future of the FFA Cup is more massive news for Australian football.

The multimillion-dollar deals now in place ensure the competition can continue to grow from an already stable starting platform set in 2014.

David Gallop (right) shakes hands with Westfield Australia's Director of Marketing, John Batistich, during the FFA Cup sponsorship announcement on Monday. Picture: GETTY IMAGES

David Gallop (right) shakes hands with Westfield Australia's Director of Marketing, John Batistich, during the FFA Cup sponsorship announcement on Monday. Picture: GETTY IMAGES

This year's edition is already heating up with most state-based qualifying rounds drawing closer to an outcome.

The Wolves are currently well placed to gain a dream spot in the main draw after moving through to the quarter-final stages of the Waratah Cup last week.

A win against NSW National Premier League Men's 2 outfit Parramatta FC will assure us a position in the competition's round of 32, beginning at the end of July.

From there the mouth-watering prospect of the Wolves facing off against an A-League giant in a knockout fixture becomes a reality.

Imagine South Coast Wolves hosting Western Sydney Wanderers on a Wednesday evening at WIN Stadium.

It's potentially as big as it gets for football in the Illawarra.

Of course the club is yet to seal qualification to the main draw, but the benefits of a deep Cup run is undoubtedly still a huge motivation.

By qualifying, we are provided with a massive opportunity to continue to promote the Wolves's brand throughout Australia.

As one of the more recognisable clubs - outside of the A-League - still in the running for the Cup, the opportunity to play on one of the sport's biggest stages gives us the chance to remind Australia that football is still alive and well in Wollongong.

Let's hope we can seal a spot in the inaugural draw with a win next week.

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By appointing Graham Arnold as their new head coach, I think Sydney FC have finally got it right.

Nine coaches in 10 seasons of the A-League was never going to be a formula for long-term success for the Sky Blues.

With a three-year deal, Arnie can start a dynasty that should help them return to the summit of the competition.

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