Illawarra Business Chamber executive director Adam Zarth welcomed the result of a flash poll on Friday that shows 72 per cent of businesses now think they can survive COVID-19
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The survey conducted live online by parent organisation Business NSW asked whether owners believed their business would survive the current crisis.
Around 23 per cent said they were unsure and 5 per cent believed their business would close.
But Mr Zarth said 72 per cent saying they would survive was remarkable given the impact the virus and the restrictions have had on businesses of all types.
"The optimism and 'can do' attitude of business owners and their employees has never surprised me; however, this has been the ultimate test of their endurance and perseverance," he said.
The chamber is continuing to call for business owners and their staff to immediately download the COVIDSafe App as it advocates for a staged re-opening of businesses in the short term.
Mr Zarth said the big challenge for businesses will be in coming months when life slowly starts to return to a new normal and the harsh reality of their true financial position becomes clear after government subsidies end.
"That's why it is so important for everyone to continue to follow the directions of Government health authorities and obey the restrictions in place," he said.
Read more:
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- Lagoon Seafood Restaurant reopens Friday and is providing free delivery of seafood platters
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- Why Country Grocer and its customers are saying thank you to health and emergency workers with free coffee during COVID-19
- New same day contact free alcohol delivery starts in response to COVID-19
- Wollongong-founded COVID-19 Facebook foodie group 'Illawarra Menus' racks up 20,000 followers in six days
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Greg Ellis
Almost four decades in electronic, print and digital media. A writer, presenter, emcee, photographer and videographer with degrees in business management, marketing and human resources and tertiary qualifications in photography.
Almost four decades in electronic, print and digital media. A writer, presenter, emcee, photographer and videographer with degrees in business management, marketing and human resources and tertiary qualifications in photography.
